Jeannette A. Mena

University of South Florida

3

h-index

3

Publications

7,979

Citations

Publications

3 shown

An assessment of the use of partial least squares structural equation modeling in marketing research

Joe F. Hair , Marko Sarstedt , Christian M. Ringle +1 more

2011 Journal of the Academy of Marketing S... 7444 citations

The structure of sustainability research in marketing, 1958–2008: a basis for future research opportunities

Brian R. Chabowski , Jeannette A. Mena , Tracy L. Gonzalez‐Padron

2010 Journal of the Academy of Marketing S... 498 citations

The Retailing Literature as a Basis for Franchising Research: Using Intellectual Structure to Advance Theory

Brian R. Chabowski , G. Tomas M. Hult , Jeannette A. Mena

2011 Journal of Retailing 37 citations

Frequent Co-Authors

Joe F. Hair

Mitchell College

Marko Sarstedt

Otto-von-Guericke University Magdeburg

Christian M. Ringle

Hamburg University of Technology

Brian R. Chabowski

Collins College

Tracy L. Gonzalez‐Padron

University of Colorado Colorado Springs

G. Tomas M. Hult

Florida State University

Researcher Info

h-index: 3
Publications: 3
Citations: 7,979
Institution: University of South Florida

External Links

Google Scholar

Impact Metrics

h-index 3

h-index: Number of publications with at least h citations each.

Academic Output Over Time