Organizing Successful Co-Marketing Alliances
Co-marketing alliances between firms afford fresh opportunity for strategic advantage. Data from 98 alliances show that gains in effectiveness can be obtained by reducing power ...
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Co-marketing alliances between firms afford fresh opportunity for strategic advantage. Data from 98 alliances show that gains in effectiveness can be obtained by reducing power ...
:Buyers are transfonning their relationships with suppliers. For example, instead of playing off dozens or even hundreds of competing suppliers against one another, many finns a...
Abstract Two characteristics of services—intangibility of the offering and simultaneity of production and consumption—have important implications for strategic planning. Four of...
Context Formal qualitative synthesis is the process of pooling qualitative and mixed‐method research data, and then drawing conclusions regarding the collective meaning of the r...
This FAIRsharing record describes: A BioProject is a collection of biological data related to a single initiative, originating from a single organization or from a consortium. A...
Abstract ‘Strategic awareness’ is viewed in two ways: the extent to which an executive's perception of the organization's strategy aligns (a) with the organization's ‘realized’ ...
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Abstract Earth's land-sea distribution modifies the temperature response to orbitally induced perturbations of the seasonal insolation. We examine this modification in the frequ...
Although qualitative research is gaining recognition in medicine and in medical education, most clinical teachers do not know how to perform a critical appraisal of articles in ...
With the goal of identifying genes that have an expression pattern that can facilitate the diagnosis of primary breast cancers (BCs) as well as the discovery of novel drug leads...
Abstract Summary: RnaViz has been developed to easily create nice, publication quality drawings of RNA secondary structure. RnaViz 2 supports CT, DCSE, and RNAML input formats a...
The combined oak and pine tree-ring chronologies of Hohenheim University are the backbone of the Holocene radiocarbon calibration for central Europe. Here, we present the revise...