Publications
View AllHow artificial intelligence will change the future of marketing
Abstract In the future, artificial intelligence (AI) is likely to substantially change both marketing strategies and customer behaviors. Building from not only extant research b...
Affiliated Researchers
Institution Info
- Type
- education
- Country
- US
- Publications
- 3
- Citations
- 5,626
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- ROR
- https://ror.org/01f0syq13