Publications
Explore 154 academic publications
A Service‐Orientated Approach to Marketing of Services
Looks at the author's research among several companies in Sweden and Finland with regard to market‐orientation of service as against physical goods. Found the main difference be...
Customer lifetime valuation to support marketing decision making
Customer lifetime value (LTV) is an important construct in designing and budgeting for customer acquisition programs and a number of other decision areas. This article adapts a ...
Pooled Results From 5 Validation Studies of Dietary Self-Report Instruments Using Recovery Biomarkers for Energy and Protein Intake
We pooled data from 5 large validation studies of dietary self-report instruments that used recovery biomarkers as references to clarify the measurement properties of food frequ...
Psychosocial effects of an Ebola outbreak at individual, community and international levels
The 2013-2016 Ebola outbreak in Guinea, Liberia and Sierra Leone was the worst in history with over 28,000 cases and 11,000 deaths. Here we examine the psychosocial consequences...
Association between total, processed, red and white meat consumption and all-cause, CVD and IHD mortality: a meta-analysis of cohort studies
An association between processed and red meat consumption and total mortality has been reported by epidemiological studies; however, there are many controversial reports regardi...
Finite-Mixture Structural Equation Models for Response-Based Segmentation and Unobserved Heterogeneity
Two endemic problems face researchers in the social sciences (e.g., Marketing, Economics, Psychology, and Finance): unobserved heterogeneity and measurement error in data. Struc...
Role of Allochthonous Detritus in the Trophic Structure of a Woodland Springbrook Community
The community trophic structure of Morgan's Creek, Meade County, Kentucky was analyzed through regular measurement of standing crops of the chief potential sources of plant mate...
Certain Factors Affecting Telegraph Speed<sup>1</sup>
This paper considers two fundamental factors entering into the maximum speed of transmission of intelligence by telegraph. These factors are signal shaping and choice of codes. ...