Veselina Vracheva - Researcher Profile

Publications

1 shown

The Efficacy of Igor Ansoff's Strategic Success Hypothesis: A Comparative Analysis of Strategic Diagnostic Models

Veselina Vracheva , Robert Moussetis

ABSTRACT This conceptual analysis compares Ansoff's strategic success hypothesis (SSH) with contemporary strategic diagnostic tools, highlighting its unique strengths and comple...

2025 Strategic Change 0 citations

Frequent Co-Authors

Robert Moussetis

North Central College

Researcher Info

h-index: 0
Publications: 1
Citations: 0
Institution: Norfolk State University

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Identifiers

ORCID: 0000-0003-0762-1355

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