Karina Sokolova

Paris School of Business ORCID: 0000-0001-8226-914X

1

h-index

1

Publications

1,276

Citations

Publications

1 shown

Instagram and YouTube bloggers promote it, why should I buy? How credibility and parasocial interaction influence purchase intentions

Karina Sokolova , Hajer Kéfi

2019 Journal of Retailing and Consumer Ser... 1276 citations

Frequent Co-Authors

Hajer Kéfi

Paris School of Business

Researcher Info

h-index: 1
Publications: 1
Citations: 1,276
Institution: Paris School of Business

External Links

ORCID Profile Google Scholar

Identifiers

ORCID: 0000-0001-8226-914X

Impact Metrics

h-index 1

h-index: Number of publications with at least h citations each.

Academic Output Over Time