David T. Kollat - Researcher Profile

Publications

2 shown

The Current Status of Consumer Behavior Research: Developments During the 1968-1972 Period

David T. Kollat , Roger D. Blackwell , James F. Engel

1972 ACR Special Volumes 50 citations

Current Problems in Consumer Behavior Research

David T. Kollat , James F. Engel , Roger D. Blackwell

This article supplements other critical evaluations of consumer research by discussing several issues and problems that impede the development of a consumer behavior research tr...

1970 Journal of Marketing Research 81 citations

Frequent Co-Authors

Roger D. Blackwell

The Ohio State University

James F. Engel

The Ohio State University

Researcher Info

h-index: 2
Publications: 2
Citations: 131
Institution: The Ohio State University

External Links

Google Scholar

Impact Metrics

h-index 2

h-index: Number of publications with at least h citations each.