Artificial Intelligence in Service
Artificial intelligence (AI) is increasingly reshaping service by performing various tasks, constituting a major source of innovation, yet threatening human jobs. We develop a t...
Publications
2 shownA strategic framework for artificial intelligence in marketing
Abstract The authors develop a three-stage framework for strategic marketing planning, incorporating multiple artificial intelligence (AI) benefits: mechanical AI for automating...
Frequent Co-Authors
Researcher Info
- h-index
- 2
- Publications
- 2
- Citations
- 4,007
- Institution
- National Taiwan University
External Links
Identifiers
- ORCID
- 0000-0001-8954-3172
Impact Metrics
h-index
2
h-index: Number of publications with at least h citations each.