John Deighton

1
h-index
1
Publications
356
Citations

Publications

1 shown

The Consumption of Performance

This article develops a vocabulary to describe the management of performance and the nature of consumer judgments of staged performance quality. It distinguishes three kinds of ...

1992 Journal of Consumer Research 356 citations

Researcher Info

h-index
1
Publications
1
Citations
356

External Links

Impact Metrics

h-index 1

h-index: Number of publications with at least h citations each.