Publications
2 shownCommunicator credibility and communication discrepancy as determinants of opinion change.
The theory of cognitive dissonance suggests that opinion change is a function of a specific complex interaction between the credibility of the communicator and the discrepancy o...
Frequent Co-Authors
Researcher Info
- h-index
- 2
- Publications
- 2
- Citations
- 2,456
External Links
Impact Metrics
h-index
2
h-index: Number of publications with at least h citations each.