Publications

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Whence Consumer Loyalty?

Both practitioners and academics understand that consumer loyalty and satisfaction are linked inextricably. They also understand that this relation is asymmetric. Although loyal...

1999 Journal of Marketing 6860 citations

Opinion Mining and Sentiment Analysis

An important part of our information-gathering behavior has always been to find out what other people think. With the growing availability and popularity of opinion-rich resourc...

2008 now publishers, Inc. eBooks 6711 citations

Measuring biological diversity

As prehistoric cave paintings illustrate, our species has had an enduring appreciation of the variety and abundance of life on Earth. Today, however, concern is focused on the p...

2004 Choice Reviews Online 6682 citations