Abstract

Journal Article The Relationship Between Prior Brand Knowledge and Information Acquisition Order Get access Itamar Simonson, Itamar Simonson Search for other works by this author on: Oxford Academic PubMed Google Scholar Joel Huber, Joel Huber Search for other works by this author on: Oxford Academic PubMed Google Scholar John Payne John Payne Search for other works by this author on: Oxford Academic PubMed Google Scholar Journal of Consumer Research, Volume 14, Issue 4, March 1988, Pages 566–578, https://doi.org/10.1086/209136 Published: 01 March 1988 Article history Received: 01 August 1986 Revision received: 01 August 1987 Published: 01 March 1988

Keywords

Order (exchange)Library sciencePsychologyComputer science

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Publication Info

Year
1988
Type
article
Volume
14
Issue
4
Pages
566-566
Citations
81
Access
Closed

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Itamar Simonson, Joel Huber, John W. Payne (1988). The Relationship between Prior Brand Knowledge and Information Acquisition Order. Journal of Consumer Research , 14 (4) , 566-566. https://doi.org/10.1086/209136

Identifiers

DOI
10.1086/209136