Abstract

This paper examines adherence to social customs. Models of social customs are found to be inherently multi-equilibrial. It is found that social customs which are disadvantageous to the individual may nevertheless persist without erosion, if individuals are sanctioned by loss of reputation for disobedience of the custom. One example of such a social custom is the persistence of a fair (rather than a market-clearing) wage. In this fashion, involuntary unemployment is explained.

Keywords

UnemploymentReputationWageEconomicsLabour economicsPersistence (discontinuity)Involuntary unemploymentSociologyEconomic growthEngineeringSocial science

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Publication Info

Year
1980
Type
article
Volume
94
Issue
4
Pages
749-749
Citations
1642
Access
Closed

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Cite This

George A. Akerlof (1980). A Theory of Social Custom, of Which Unemployment May be One Consequence. The Quarterly Journal of Economics , 94 (4) , 749-749. https://doi.org/10.2307/1885667

Identifiers

DOI
10.2307/1885667