Keywords
Antecedent (behavioral psychology)Customer satisfactionBusinessMarketingConsumer satisfactionAdvertisingPsychologySocial psychology
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Publication Info
- Year
- 1999
- Type
- article
- Volume
- 36
- Issue
- 2
- Pages
- 171-171
- Citations
- 553
- Access
- Closed
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Cite This
Ruth N. Bolton,
Katherine N. Lemon
(1999).
A Dynamic Model of Customers' Usage of Services: Usage as an Antecedent and Consequence of Satisfaction.
Journal of Marketing Research
, 36
(2)
, 171-171.
https://doi.org/10.2307/3152091
Identifiers
- DOI
- 10.2307/3152091