Is There a Generalized Price-Quality Relationship?
There is much evidence that a relationship exists between a product's price and its perceived quality [8, 9, 12, 13]. However, no study gives evidence that the pricequality rela...
Publications
1 shownResearcher Info
- h-index
- 1
- Publications
- 1
- Citations
- 124
- Institution
- University of Illinois System
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Impact Metrics
h-index
1
h-index: Number of publications with at least h citations each.